Varsity Valuations gives college athletes access to verified NIL deal comps — so you know whether an offer is fair, weak, or strong before anyone puts a number on the table.
No agent required · No percentage owed · Fees waived during early access
Programs and collectives have been writing NIL deals for years. They know what players at your position, your rating, and your conference are signing for. They have the data before you walk in the room.
You don't. And that information gap costs athletes real money every single cycle — not because they lacked leverage, but because they didn't know they had it.
Agents exist to close that gap — but they take 15–20% of your deal value to do it. On a $50K deal, that's $7,500–$10,000 a year coming out of your pocket for information that should be accessible to any player willing to look for it.
Varsity Valuations gives you that information directly. Verified deal comps from real athletes in your exact situation — so you know your market before anyone puts a number on the table.
Submit your position, school, conference, and every offer you've received — collective deal or brand deal. No offers yet? Submit anyway — we'll show you what to expect before anything hits the table.
Our team matches your profile against verified deals from athletes with your position, rating, and conference tier. Every comp is sourced directly from real athletes — not estimates, not public reports.
No offers yet? You receive a profile-level range estimate with the factors moving your number. Have offers? Each one gets benchmarked against verified comps — above market, at market, or below. Either way, you know before you decide.
Varsity Valuations does not negotiate deals, represent athletes, or share your identity with any school or collective. We provide market intelligence only.
You stay in full control. We give you the information — you decide what to do with it. No contracts, no representation agreements, no conflict of interest.
Varsity Valuations operates as a market intelligence service, not as an agent or representative. Knowing what the market pays is not the same as being represented — and it shouldn't cost you a percentage of your deal to find out.
Programs make offers based on what they think you'll accept — not what the market actually pays. If you don't know the market, you can't push back.
The athlete who walks in knowing their number negotiates differently. They ask for more because they know more is justified. They don't sign at the floor because they know where the ceiling is.
The information gap is the leverage gap. Varsity Valuations closes it.
Submit your profile and every offer you've received. Our team reviews every submission and releases your personalized NIL market report to your Athlete Portal within 24–48 hours.